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Targeting Your Audience With Target Plus™

When selling any product or service, it is key to broadcast to the right audience on the perfect platform. Luckily, Target recently launched Target+, a curated third-party marketplace, perfect for selling an array of products while utilizing Target’s wide customer recognition.

Similarly to other marketplace platforms such as Amazon and Walmart, Target+ allows third-party sellers to list their products on Target’s website in order to reach a much larger audience than otherwise reached.

However, Target+ took the initiative to carefully select their sellers to maintain high quality and maintain the Target brand image. Selected sellers will be invited to join the Target+ program in efforts to broaden products available on Target.com.

Target Plus™  Page

Products available include furniture, toys, electronics, and sporting goods with room to expand as Target+ learns more about customer desires and demands. With these products posted to such a large audience, Target hopes to increase sales and allow collaboration with the third-party sellers.

Sellers who get invited to join the Target+ marketplace have great benefits such as increased customer reach and in return, higher sales. Target+ gives third party sellers and smaller companies an opportunity to broadcast their products to a much larger audience and hopefully increase their brand recognition.

 

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Learn more about Order Time Inventory’s 3rd Party Integrations here. Order Time connects via Synqware EDI to Target for Order Management and Fulfillment. We natively connect to every eCommerce solution, find out more!

 


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For more information check out our Order Time Cheat Sheet.
If you have a specific query, head on over to our Knowledge base.
 

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